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nielsen’s social media report 2012

nielsen’s social media report 2012

nielsen’s social media report 2012 500 100 digital devotee

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Nielsen and McKinsey have issued their most recent State of the Media Social Media Report and wouldn’t you know it…Asia-Pacific buys just about everything based on social media / online product reviews more than other regions. Especially entertainment, fashion and clothing, and most of all home electronics.

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Taura Edgar

I am a digital marketing professional based in Hong Kong since 1998. My experience spans digital marketing, social media, branding, PR, advertising, customer service, loyalty, and media. I have developed and led digital teams to grow brands and I have a keen interest in brand communications, digital strategy, customer service for social media and how those can work together with CRM to enhance customer experience / retention. I value long-term vision of enriching customer experience to extend loyalty above short-term fixes.

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