design

Our news and opinions

30 September 2013

free content for commercial use

Finding and understanding how to use free content for commercial projects is a constant need for digital marketers.  We are always looking for assets like pictures or videos to express our message without trampling on other’s copyrights. I’ve heard employees of my clients saying things like “Can’t we use anything we find online as it’s…

19 June 2013

8 tips to plan your company’s web design project

Thinking about building a new website?  It’s a big project that impacts your whole business so get planning now. These are the basic boxes to tick for your organization to get on track whether it’s an in-house web project or you’re getting an agency like Digital Devotee to create it. 1. Get Everyone Talk to…

26 April 2013

you need responsive design

The ways people view your website is growing every minute.  Your site was likely viewed by thousands of different screen sizes in the last year: smartphones, desktops, tablets.  Thinking about how to make your site look good on all of those can be an intimidating process.  There are lots of strategies to take – you…

22 April 2013

get m2m connected

Sending info from your phone to your computer is so yesterday!  What’s happening now is more devices talking to more things you plug in.  Connectedness is now so think about how that new product you are designing can talk to the new watch phone I might buy! Here’s some stuff already happening Belkin’s WeMo The…

10 April 2013

you need to go touch

When are we going to stop thinking mobile = smartphone?  Sooner than you think!  Tablet web traffic has now overtaken smartphones so if you’re selling something online (and even if you aren’t) it’s time to get your touch optimized website built. 5 Reasons to Go Touch As of march 2013, global website traffic from tablets…

31 August 2012

UXHK 22-23 Feb 2013

User Experience Hong Kong (UXHK) is an event based in Hong Kong dedicated to bring all product and service design disciplines together, from research, marketing, design, technology and the business to name a few, who are interested and passionate about designing great experiences for people and business for a better world for all. Highly recommended…

24 August 2012

brand campaign stars

Over the last couple days I’ve been looking at two brand campaigns…two with very different approaches, both using celebrities.  I know who wins for me, what do you think? First we have Acer, that Taiwan computer maker.  They’ve shot an epic with Kiefer Sutherland playing Jack Bauer…rogue cupcake baker.  Funny for sure, excitement galore.  Did…

16 December 2011

so soap | marketing with social conscience

[youtube=http://www.youtube.com/watch?feature=player_embedded&v=joK-S_ImNxM] There’s a local Hong Kong project that keeps popping and keeps impressing me – it’s So Soap.  The reason I love it is because it’s homegrown, has a strong social good message and some great marketing:) It was started by Bella Ip. She’s been going a couple of years now and is continuing to…