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DIGITAL
DEVOTEE

HELPING BRANDS EXPRESS THEMSELVES AND GET THINGS DONE ON THE WEB

Digital Devotee provides digital marketing services from designing and building simple websites to creating complex social media customer service capabilities.  We work with our direct clients to create digital brand and customer experiences or in-house as a consultant to improve digital business and operations, train staff, and analyze resourcing.

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DO
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STRATEGY

Articulating your business needs is part psychology and part numbers…what comes next is the fun stuff!

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IDENTITY

Creating an identity that speaks for your brand is a key step in communicating to your audience.

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WEBSITES

Your site should be your home from which everything else flows – let’s make it work for your business strategy and give customers a chance to fall in love.

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EMAIL

You’ve built your home…now you need to invite some friends over.  Otherwise they might forget where you live:)

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SOCIAL MEDIA

Now it’s party time!  Get photographic, competitive and service focused in the same place your audience is.

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CUSTOMER SERVICE

So they’re about to buy your widget, but they have a question.  Will you be available on your website or Facebook?  Can you measure your success in servicing clients?

KNOW
  • our social media predictions in HKTDC

    HKTDC’s Hong Kong Trader asked me for my social media predictions in their article The Power of Social Media recently.  Check out the full article which also has some wise words from Tom Tobin at Visa Hong Kong and Macau and Jonathan Liu from Moonlight Marketing.     Here are my two cents…   Visual…

  • beautiful editorial = flat mobile design

    I fell in love today.  Timely since copywriters Rach Read, Kate Farr (former Sassy Hong Kong editors gals) and I were just talking about what makes a great editorial site yesterday at coffee. What's making me gush?  It's a news site called OZY.  OK, it's not a start up on a shoestring - they are...

  • framefeed live social visuals for events

    Hong Kong's very own Visionaries 777 has cooked up a great tool for making your event more beautifully social!  It's called FrameFeed and you've probably gotten a taste of it already if you went to Clockenflap. It helps you connect with your guests by crowdsourcing their Instagrams and Tweets at events. Engaging your audience members...

  • the world luxury index china 2013

    The Digital Luxury Group has issued their 2nd edition of the World Luxury Index™ China ranking and analyzing the most-sought after luxury brands in China. This year’s report reveals that Chinese consumer interest in the luxury market is dominated by heavyweights: Cars (53.50%), Beauty (22.70%) and Fashion (14.90%). New brands to enter the Top 50…

  • getting more out of your e-commerce with pinterest

    Pinterest has been adding tools for businesses for some time now.  Wondering how to use them for e-commerce?  Here’s a great example of harnessing people’s desires into purchase behavior straight from their email inbox. A while ago I pinned a dress a really liked and the other day I received this email alerting me that…

  • buzz monitoring tool comparison

    One of the most valuable tools a digital marketer has is the ability to understand who is talking about his brand and where they are saying it.  That knowledge is essential to targeting your audience, crafting your content, and measuring the impact of your communications – and catching building PR crises! There are many tools…

  • social media customer service tool comparison

    UPDATED! Over the past year or so there’s been a lot of growth in the social media customer service area. It’s all about customer retention and reputation management.  Turning your social media presence into true customer focused content and services means making your customer service there just as robust as it would be at your…

  • the source of good customer service

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    This is good customer service!  A friend passed this to me some time ago and I wanted to share it.  In case you run out of toothpaste  far from home. “I noticed that your toothpaste is getting over.  Hence, I have take the liberty of replenishing it for you.” Rahul from The Oberoi Gurgoan in…